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Culling members from all IAC's other online dating sites, it debuted with a membership of more than 1 million, making it the world's largest site for baby boomers.
Laurie Davis, founder and CEO of dating coach service e Flirt Expert, says much of her work involves helping people -- often older active adults -- figure out which dating sites to join.
With people living longer and America's active baby boomers reaching retirement age, more and more people are turning to online dating services to find (or replace) Mr. The most popular online dating sites among active older adults are the biggies like and e Harmony.com, which serve millions of people of all ages and thus have the biggest pool of potential mates. In May 2011, operator IAC launched Our Time.com, a site dedicated to the 50-plus crowd.
A quick example: Over the past two years, the number of singles older than 50 who joined one of the dating sites run by People Media -- the number one provider of targeted, online dating communities for singles seeking meaningful relationships -- skyrocketed 400 percent.